According to a recent consumer survey by Zonda location is still the number one feature
homebuyers are looking for in their new home, followed by home design and price.

Zonda principal Mollie Carmichael shared her insights on the new survey results from
over 60,000 consumers during her most recent outlook webinar on 2023 consumer trends.

“It’s important to understand current product trends and what’s going on in home
design,” said Carmichael. “It’s going to trigger them to make a decision when rates are
creeping up and they’re just a little bit more sensitive to buying.”

Carmichael outlined which home trends buyers simply expect to see in 2023 new builds
and trends that will go above and beyond, exceeding consumer expectations.

Some of the top trends expected in 2023 include smart-home technology, indoor-outdoor living, and the large primary suite. Trends anticipated to exceed consumer expectations include net-zero-ready features, large windows that add natural light, and new tech-savvy storage solutions.

Kitchen trends topping the survey results are large islands and multi-use spaces, Bluetooth appliances, storage solutions, and walk-in pantries.